Patagonia supports environmental organizations with bold, direct-action agendas committed to long-term change. The mission encompasses innovative work addressing environmental crisis root causes to protect the environment and affected communities. The focus is on areas connected through outdoor recreation and their retail network, both nationally and internationally. The effort extends to propelling local battles for environmental protection into broader issues like climate change and environmental justice, emphasizing the inclusion of underrepresented communities and confronting environmental policies' systemic biases.
Patagonia's grant program is designed to fund organizations actively working towards significant environmental protection through direct, actionable campaigns. The program prioritizes projects that tackle the root causes of environmental issues, foster an equitable and diverse movement, challenge injustices and biases in environmental policy, and engage in measurable, strategy-driven actions for success. It aims to bolster public involvement and civic engagement in environmental activism. Specifically, grants support efforts that enhance inclusivity in the environmental movement, ensure actions are oriented towards tangible goals, and utilize clear strategies with measurable objectives. Patagonia seeks to fund grassroots groups taking risks in their approach to activism, focusing on building a strong support base as a foundation for systemic change.