In support of America's foreign policy, the U.S. Agency for International Development leads the U.S. Government's international development and disaster assistance through partnerships and investments that save lives, reduce poverty, strengthen democratic governance, and help people emerge from humanitarian crises and progress beyond assistance.
The GH Social and Behavior Change (SBC) Activity is a grant program focusing on improving global health and development outcomes through the support and implementation of theory-informed, evidence-based, and locally-led SBC programming. This five-year cooperative agreement aims to build on existing USAID SBC investments to enhance the integration of SBC best practices within both public and private health systems, foster innovative and cost-effective SBC programs through partnerships, and encourage the application of SBC evidence in diverse programming settings. Although the grant primarily targets health issues—including but not limited to family planning, reproductive health, malaria, and maternal, newborn, and child health—it also considers interventions in environmental conservation, agriculture, food security, and nutrition. Key priorities include localization, gender and youth integration, health systems strengthening, inclusion of marginalized groups, and considerations of climate change. The project outlines three intermediate goals: designing, implementing, and monitoring locally-led SBC programs; strengthening the capacity of local systems and organizations; and generating and sharing effective SBC programming evidence.